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The Adept Creative Blog



Check out some of our latest and most popular articles on SEO, Content Creation, UX and Digital User Behavior.

Martial arts web design

Designing a website for martial arts can be a fun and challenging project. There are many different ways to approach the design, and no one right way to do it. In this article, we’ll take a look at some of the considerations you’ll need to make when creating a martial arts website, from layout and navigation to color scheme and fonts. What’s important for a martial arts website? The first thing you’ll need to consider is what kind of martial arts web site you want to create. There are many different approaches, and the right one for you will depend

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Designing our own E- commerce store

We understand that not all of our brand advocates need our services, but would like to support our team and our mission. Also as a team we create a lot of cool stuff that we would like to share to the world. We decided to create our own Adept Creative agency store.  I would like to take you along through our taught process as we design an ecommerce store for our agency. Setting our Goals Setting our goals for the new shop was easy. We wanted to showcase our creative art while showing our love for our homebase city, Cleveland,

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Designing effective music flyers

Striking a chord with your target audience is essential for any musician or band seeking to promote their music. While there are many promotional tools available, flyers remain a popular and cost-effective option for promoting gigs and upcoming events. When designed effectively, they can help to generate excitement and buzz around your music. When designed well they can become artwork that will stand the test of time. Tips for designing effective music flyers. Keep it simple – too much information will overwhelm people When designing your flyer, ask yourself “what is the one thing I want people to remember?” and

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Do websites need to be fast?

Recently, Google released a statement saying that website speed will be one of the ranking factors for their search engine. This means that if your website is slow, it could rank lower in search results than websites that are faster. So, do you need to make your website faster? The answer is yes – here’s why. But first some website facts in no particular order. The average website loading time is 8 seconds 47% of web users expect a website to load in 2 seconds or less A 1-second delay in page response can result in a 7% reduction in

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Thinking about the User’s journey in Web design.

Thinking about the User’s journey in Web design. I like to think of user intent as your destination. You know what I mean, right? It’s the place you want to go and how far it is from where we are now that matters less than getting there. Many elements come into play when designing a website, from layout to color schemes and everything in between. The most important element of all, however, is the user and it all starts with user intent. User intent is the destination; the place you want to go. The user’s journey is one of the

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Rule Book

10 rules of digital media

Over the previous three years, we’ve established these ground rules as part of our interactive projects. They are an essential component of our methodology at Adept Creative. We can achieve excellent results if we stick to them. Furthermore, you’ll notice that many of them are equally applicable to print and new media. The medium has little bearing on the design: design is solely concerned with information and communication. Digital media design differs from print design only in terms of the talents necessary and the way its produced. Search for oneness Oneness works really well when you don’t know what the

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website metrics

Why web conversion might not be the most important metric for your website.

As a business owner, you’re always looking for ways to improve your website and boost conversions. But is conversion rate the best metric to gauge the performance of your website? In this post, we’ll take a look at some of the other factors you should consider when assessing your website’s effectiveness. By doing so, you may find that improving your web conversion isn’t as important as you thought it was. So read on to learn more! What is the Conversion Rate? Conversion rate is the percentage of visitors who complete a desired action on your website. For instance, if you

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Psychology of conversions

6 Psychological principles for better landing pages

Landing page design is not an easy task. It’s often about more than just looking nice and adding some content, but understanding your users so you can cater the right message for them in order to get results! Let’s explore some helpful principles of psychology that web designers should know before diving into their work day – or even better yet- let me show you real life examples from clients who have already seen success with this approach. Web designers have a lot of options when it comes to designing websites. However, no two target audiences are alike. Luckily, some

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Designing a website to convert leads to new customers

Considerations for designing a website that converts leads to new customers  Ensure that the main objective of your website is clear and easily understood by visitors.  Ensure you are providing what your customers need. If the web designer fails to do this it could cost them business, as well as make potential web visitors leave your web page. All pages on a website should have a purpose. Be sure they are not just “fluff” pages, but rather contribute to driving users towards making a purchase Make a site map or a list of all page titles and URLs on your

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Designing an online store

Designing a website with a store Are you in the process of designing a website for your business and considering adding an e-commerce store? If so, there are a few things you need to keep in mind. In this blog post, we will discuss some of the most important factors to consider when setting up your online store. So, if you’re ready to take your business to the next level, keep reading!  Web design with a eCommerce store considerations Consider the design of your website to make it user-friendly Make sure your UI is user-friendly and easy to navigate. When

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The Sentient

The Sentient The Future of Sci-Fi. The Sentient is a physical and digital sci-fi publication that features 4 original storylines

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Branded merchandise for flow basketball

Flow Basketball

Startup a basketball academy with a purpose. Flow basketball provides online basketball training and in-person camps. The nonprofit organization also

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Aura Project

Aura Project

The Challenge The Aura Project already had a logo they had been using during the first few years of the

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Branding and UX design for a start up fin tech company. Swift is a start up fin tech company who

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Nimble Yoga Columbus

Nimble Yoga

Expanding from a small studio into a three location brand. Scope Logo Design Identity Messaging Environmental Design Print collateral Web

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Red Bean Coffee Branding

Red Bean

Simply delicious coffee red bean is an online coffee roaster looking to expand into a brick-and-mortar coffee shop. Adept Creative

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