Mike Robinson started his professional carreer in professional sports working in sales, promotions and game night operations.
He then transferred into the music industry. There Robinson developed artwork and marketing strategy for artists and other live performers. All while running venue operations at a local concert venue and performing with is own band.
Robinson’s next opportunity came in the way of a Cleveland area charter school start up. He was asked to direct marketing, branding, business development and enrollment strategies.
The 1st year’s enrollment goals were hit 9 months early. This allowed for an expansion to two new campuses, which Robinson would continue to oversee.
Within 3 years Mike Robinson was directing 37 charter school accounts:developing marketing and advertising campaigns, branding and rebranding , web development, SEO, lead generation and sales.
In 2019, Mike Robinson founded Adept Creative with a mission to develop efficient and scalable design systems that would improve with every iteration. Create a workplace culture that reinforced a proper work/life balance, constant skill improvement. and to build a flexible and highly adept team.